From Street to Screen: Connecting Offline Insights to Online Action

At B2E, we elevate digital marketing strategies by providing MotusAudiences Connect, powered by the comprehensive Experian database. This solution integrates offline data—like names, addresses, phone numbers, and emails—with rich demographic details, offering a detailed view of U.S. households and individuals, all while maintaining strict privacy compliance.

 

Why Choose Connect for Your Digital Campaigns?

• Unified Data Streams: Effortlessly combine offline and online data with hashed digital identifiers (emails and phone numbers), promoting a privacy-first approach that respects user anonymity.

• Enhanced Digital Insights: Gain a competitive edge with advanced analytics that link Experian’s rich demographic data to digital behaviors, optimizing your targeting strategies.

• Superior Campaign Reach: Access over 945 million hashed emails and 272 million hashed phone numbers to maximize the accuracy and reach of your digital campaigns.

• Accurate Campaign Analytics: Employ sophisticated matchback techniques and CRM integrations to measure campaign effectiveness, optimize performance, and improve ROI.

Key Benefits:

• Compliance and Privacy Assurance: Our processes are built to comply with the latest privacy regulations, ensuring that your digital marketing respects and protects consumer data.

• Targeted Marketing Capabilities: Tailor your digital campaigns with advanced segmentation and customization options that meet specific consumer interests and behaviors.

• Tools for Success: We empower clients and/or their advertising agencies with the necessary resources to successfully manage and execute digital campaigns in line with platform-specific requirements.

Experience Connect in Your Digital Efforts: MotusAudiences Connect supports your entire marketing journey—from data analysis and digital activation to in-depth campaign evaluation. With a robust foundation built for precision and impact, Connect empowers you to create highly effective, data-driven marketing strategies that enhance engagement and fuel business growth. Maximize every campaign with insights that turn data into action.
 

Ready to Elevate Your Digital Marketing? Learn how MotusAudiences Connect can transform your digital marketing initiatives. Schedule a free discovery meeting today by clicking the button below.