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June 25, 2018

There are four types of data analysis: descriptive, diagnostic, predictive and prescriptive. Companies usually focus on the first two, as the latter two are still being perfected by ongoing development of machine learning and AI techniques. Here is a brief description...

June 11, 2018

Marketing automation software has become a necessary tool in a marketer’s toolbox. Why? Because it allows you to do more, to be more, and to personalize your marketing as much as you’d like. Marketing automation software can be half your team; it can send, track and ma...

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B2E Direct Marketing, Inc is now B2E Data Marketing, Inc.

November 29, 2017

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